"It is the shape of the boxes (squat and chunky), it is the flat secondary background colours, its is the typewriter typeface, it is the cereal shaped window onto the product and it is the sheer quality and feel of the cardboard (seriously), that make the packs as visually edible as the product." - Dorset Cereals
The alliance of product quality, authenticity and packaging prowess screams out "I am justifying my price premium like you wouldn't believe". - Dorset Cereals
Saw this packaging and absolutely fell in love with it as it was going through my checkout on my sunday shift at Morrisons!!!!
Iv bought the 'naturally light flakes with pomegranate and cherries' but don't actually like the cereal...or dont think i do. I dont even want to open the packaging in case I tear the box or something!! So my curiosity is just going to have to wait!
Love the range of colours available, the lower case american typewriter typeface, the little windows so you can see the product. it's just a beautiful piece of design.
One of these things i 'wish id thought of'!
No comments:
Post a Comment